13 Photography Tips for Websites
When it comes to developing websites, cost is often a concern, especially with smaller businesses and budgets. One area I commonly see people trying to cut costs is with photography. I often compare websites to an online version of a brochure. The main pages of the site should look clean, crisp, professional, and offer a general overview of the business at a glance. A brochure with poor resolution or amateur photography doesn't have the intended impact, and neither does a website with the same.
Here are some photography tips for website owners.
- Hire a professional photographer. (Still the best option)
- Use high resolution stock photography. (If you aren't going to hire a pro)
- Use the highest resolution camera available.
- Use a high end smartphone camera in the absence of a good digital camera.
- Take inside photos with all the window coverings open and all the lights on.
- Take outside photos when it is bright out.
- Take outside photos with the sun at your back to avoid shadows.
- Hold smartphones sideways not vertically.
- Avoid using the zoom function, walk closer if you want a closer shot.
- Take the same shot multiple times and choose the best.
- Ensure picture quality settings are set to the highest level.
- Take shots from multiple angles.
- Clean the lens before taking pictures.