Ironic Humour from Algorithm Driven Advertising - Part 2: Diesel Is Awful, Buy A Diesel
In a world of increasingly algorithmic driven advertising, sometimes the computers leave a gem. These screen grabs were taken from the CarBuzz website on December 6, 2019. The top screenshot is an article about how 4 years after it was discovered that Volkswagen diesel vehicles were cheating on emissions tests, VW is still finding issues they need to address from that same scandal. The bottom screenshot shows an advertisement underneath the article that is promoting Volkswagen Diesel vehicles. To a savvy reader, this could further erode their confidence in Volkswagen. In fact, this algorithmic hiccup might influence a potential car buyer to stop considering VW's for their next vehicle.
|Image Source CarBuzz Screenshot|