Ironic Humour from Algorithm Driven Advertising - Part 1: Plastic In Oceans Is Bad, Buy A Plastic Product To Put In The Ocean

 

Ironic Humour from Algorithm Driven Advertising - Part 1: Plastic In Oceans Is Bad, Buy A Plastic Product To Put In The Ocean


In a world of increasingly algorithmic driven advertising, sometimes the computers leave a gem. This screen grab was taken from a popular news app. The top half of the screen was a story about a device created to clean plastics from the ocean. Directly below the eco-friendly story was an algorithm chosen advertisement, presumably keyword targeted, from a plastics manufacturer. The greatest irony, is the plastic dock and patio floating in a body of water.

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